The Lowe’s Home Team has been finalized for the 2021 campaign! Together with NFL stars and more than 300,000 Lowe’s associate “coaches,” the company is honoring Pro customers and challenging fans to complete DIY projects and compete to become one of the 10,000 members of the team, helping everyone win the home game.
The 12-man Home Team roster includes Kelvin Beachum (OT – Arizona), Calais Campbell (DE – Baltimore), Steve Hutchison (Guard – Hall of Fame), Travis Kelce (TE – Kansas City), Jaylon Smith (LB – Dallas), and Robert Woods (WR – Los Angeles), who are joining previously announced members Justin Fields (QB – Chicago), Chris Godwin (WR – Tampa Bay), Najee Harris (RB – Pittsburgh), Matt Light (OT – Retired), Christian McCaffrey (RB – Carolina), and Lowe’s Home Team general manager Drew Brees (QB – Retired).
This is the second season of the Lowe’s Home Team, and new for this year is an opportunity for fans to join in through do-it-yourself home improvement challenges.
During the NFL season, fans who participate in the Lowe’s Home Team Contest at home will have the chance to be drafted onto the Lowe’s Home Team. Fans who are selected will win a limited-edition, official Lowe’s Home Team jersey designed by professional artist and apparel customizer Marcus Rivero (aka Soles by Sir), along with a chance to win the ultimate prize: a trip for two to Super Bowl LVI.
“Football has been such an influential part of my life and designing the Lowe’s Home Team jersey is a connection back to my roots,” said Rivero. “The design was inspired by the spirit of working together for the greater good and there’s nods to that feeling of togetherness throughout the jersey. I’m honored to be part of the Home Team and I’m excited for fans to get their hands on the jersey!”
Fans can try out for the Lowe’s Home Team by entering for a chance to win and completing one of four DIY challenges that will take place from September through December this year. The first challenge will ask prospective recruits to share how they prepare their outdoor space for the football season in September. Fans can learn about additional challenges which include a team paint color challenge (begins Oct. 1), a DIY project victory dance challenge (begins Nov. 1), and holiday team decorating challenge (begins Dec. 1) at Lowes.com/HomeTeam.
This season, Lowe’s will also launch officially licensed paint colors for all 32 NFL teams in-store and online in collaboration with the NFL and Valspar®, enabling fans to wear their pride not just on their sleeves, but also on their walls.
“At Lowe’s we always play for the home team, and this fall we saw an opportunity to go big,” said Marisa Thalberg, Lowe’s executive vice president, chief brand and marketing officer. “Not only will our team of NFL stars tackle meaningful improvement projects at the community level, but our force of associate ‘coaches’ will help fans at home take their do-it-yourself dreams across the goal line. We’re helping everyone win the home game this NFL season.”
Each Home Team member is partnering with Lowe’s to complete a critical home repair project in service of an NFL community in need. Eight of these 12 projects are included in Lowe’s 100 Hometowns program, an initiative celebrating Lowe’s centennial.
Just last week, Calais Campbell joined forces with the United Way of Central Maryland to build an urban garden at the Allen AME Church in the West Baltimore Poppleton neighborhood. The garden will be used as an outdoor learning tool for students at the soon-to-open United Way Family Center.
"Teaming up with great people like Lowe's - together we can always accomplish more," Campbell said. "I'm happy to be a part of this. This is right on par for everything that I believe in.
"I was taught as a young kid that it's our duty as human beings to help our neighbors, help people around us. I take great pride in being involved in the community and doing my part giving back."
